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If you heard Lt. Gov. Kim Guadagno on the Brian Lehrer Show on May 11, you'd think New Jersey didn’t have any foreign trade offices for at least a decade until the administration of Gov. Chris Christie set up outposts in Shanghai and London, which led to a big surge in exports.
In the middle of her statewide tour to highlight New Jersey’s commitment to economic growth, Guadagno did a radio interview on the WNYC program. After discussing the state’s effort to attract jobs from the Hunts Point section of the Bronx, the conversation turned to where Guadagno said the "real game" is -- overseas.
Here’s how Guadagno summed up New Jersey’s international outreach:
"It's no longer just a regional market. It's attracting business from overseas. And New Jersey, for the past decade, hasn't had any offices overseas. Compare that to Pennsylvania (that) has 23. Now we just opened in the last six months, two offices. One in Shanghai and one in London. And we actually saw an increase in our exports of 18 percent."
Fred Snowflack, a spokesman for Guadagno, said the offices in Shanghai and London opened last year through a joint effort between the New Jersey Economic Development Authority and the Port Authority of New York and New Jersey. Two people are stationed in Shanghai and one person is in London, Snowflack said.
According to a September 2010 press release announcing the deal, the duties of the foreign trade representatives include helping to advance export sales of New Jersey companies and arranging visits for potential investors. The London office covers the Europe, Middle East and Africa regions.
PolitiFact New Jersey also confirmed that Pennsylvania has 23 foreign trade offices covering 67 countries. So she is right on that point.
But she's wrong on two other key points: that the state lacked foreign trade offices for the past decade and that the two new ones led to the 18 percent increase in exports.
Actually, a total of 10 full- and part-time overseas offices were in operation during the past decade.
New Jersey had full-time offices in Tokyo from 1988-2006; London, 1994-2004; Ra’anana, Israel, 1995-2007; Mexico City, 1999-2006; Cairo, 2000-2004; and Sao Paulo, Brazil, 2000-2007. The state had part-time offices in South Korea from 1999-2004; Greece, 2000-2004; China, 2001-2004; and Argentina, 2001-2002.
Snowflack told us those offices closed for financial reasons. Asked about the discrepancy between Guadagno’s radio interview and the information on previous offices, Snowflack wrote in an email:
"As for the other question, the lieutenant governor has said on many other occasions, including her budget testimony of last year, that the offices were closed during the Corzine Administration. I submit that the important point here is that the state has reopened overseas offices, not the exact year in which some of the old ones closed."
Data from the U.S. Department of Commerce back up the 18 percent increase in exports. Those exports included chemicals, computers and electronic products, and transportation equipment.
But that's a figure for exports throughout the world and an economics professor expressed doubt that the new offices deserve much credit.
"I wish economics were that easy," Rutgers University professor Thomas Prusa said.
Snowflack told us Guadagno was not linking the export increases to the new offices.
"She was not saying that the two new offices were directly responsible for the increase in exports," Snowflack wrote in an email. "Her point was that New Jersey is trying to rekindle business relationships overseas, as evidenced by an increase in exports and two new offices. But she never said two offices that opened within the last year prompted an 18 percent increase in exports."
That may have been what she meant, but listeners who heard her would clearly be under the impression there was a link. She said, "Now we just opened in the last six months, two offices. One in Shanghai and one in London. And we actually saw an increase in our exports of 18 percent."
Her wording suggests a clear linkage.
Guadagno said New Jersey has opened foreign trade offices in Shanghai and London, marking the first in at least a decade. She’s right about those two offices, but she’s wrong to say such international efforts haven’t been done before. In fact, New Jersey had 10 offices at various times during the past decade.
And there's little, if any, evidence that the offices led to the 18 percent increase. We find her statement False.
To comment on this ruling, go to NJ.com.
WNYC 93.9 FM and AM 820,"Guadagno: The Business of Bringing Business to New Jersey,"May 11, 2011
Phone and email interviews with Fred Snowflack, spokesman for Lt. Gov. Kim Guadagno, May 26-June 1, 2011
"State Ramps Up International Trade Efforts," press release issued Sept. 17, 2010
The Record,"NJ to pay Port Authority to tout state goods, business environment,"June 9, 2010
Pennsylvania Trade Representatives, accessed May 31, 2011
Global Patterns of a State’s Exports, International Trade Administration, U.S. Department of Commerce, accessed June 1, 2011
Interviews with Thomas Prusa,Rutgers University Department of Economics, June 1, 2011
Email interview with Steven Suranovic,The George Washington University, June 1, 2011
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